Private clubs and upscale establishments typically set themselves apart (and have for centuries) by taking a devoted, personalized approach to guests. Managers expect employees to diligently learn the preferences of regulars in order to create a more intimate dining experience. But sites like OpenTable now allow every manner of eatery to keep such tabs on their customers, and guests are already reaping some delicious rewards. Although OpenTable may allow restaurant-goers to ignore haughty hostesses, that doesn't mean the hostess is going to ignore the customer. Apparently, an increasing number of restaurants are using OpenTable to create and maintain diner profiles, so that servers can greet customers with a comforting gesture, like a favorite drink or a birthday greeting. Customer databases also afford an excellent way for servers and chefs to maintain specific notes about dietary restrictions or allergies.
Continue reading OpenTable, Social Networking Tip Off Servers to Customer Habits
OpenTable, Social Networking Tip Off Servers to Customer Habits originally appeared on Switched on Mon, 27 Dec 2010 16:20:00 EST. Please see our terms for use of feeds.
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