Whatever you call it, many news publishers are now looking for paying digital customers. We?re still waiting for NYTimes.com?s implementation, but others have gone before it. How are they faring, what can we learn, what?s next and how will the payment platform battle between Apple (NSDQ: AAPL) and Google (NSDQ: GOOG) pan out? At our flagship conference paidContent 2011; The Next Decade in Digital on March 3 at TheTimesCenter in New York we’ll address the issues surrounding the changing landscape of digital content, including paywalls and subscription models.
The day kicks off with a look at the tablet landscape by Forrester’s Sarah Rotman Epps, fresh from Apple’s iPad announcement. In The New Digital Content Storefront: Why Aren?t We There Yet?, her colleague James L. McQuivey explores the Balkanized digital content marketplace and possible solutions with Morgan Guenther, President & CEO, Next Issue Media; Alex Kazim, CEO, Ongo; and Ellie Hirschhorn, EVP & Chief Digital Officer, Simon & Schuster. Later that afternoon, Jim Gerber, Director, Strategic Partnerships, Google; Rob Grimshaw, Managing Director, FT.com; Justin Smith, President, Atlantic Media; and Gordon Crovitz, Co-Founder, Journalism Online and former publisher of the Wall Street Journal, will talk business models Robert Andrews, our UK editor.
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